Collaboration:
Sewerslvt Artist Case Study
Biography
Sewerslvt AKA Jvne/Jvnko is a breakcore and atmospheric drum and bass artist that has found popularity on TikTok and YouTube about a year ago, creating music with depressive overtones and “aesthetic” covers that appeal to teenagers and young adults. At the time of this post, she has been on a permanent hiatus from producing music since November of 2021.
Beginnings
Jvne originally went by Sadboy Sheldon and would create remixes of popular songs, and these remixes can be defined as pisscore. Unfortunately, Jvne was not well known during this time, so it is difficult to find many records pertaining to their former alias Sadboy Sheldon. Jvne has also deleted many of the songs and videos they created during this time, possibly due to controversy over offensive titles of the songs.
Pisscore is a satirical genre using heavy sampling of Skrillex as well as many other popular artists in combination with a high tempo.
Management
Jvne does not have a significant social media presence outside of YouTube. Most Sewerslvt tracks are currently on the official YouTube channel; albums, EPs and singles can be bought on Bandcamp, and there used to be a Sewerslvt merchandise store before Jvne decided to retire Sewerslvt.
Longevity
If Jvne did not enter her permanent hiatus, she potentially could have been popular for several years from now. She has been on an upward trend in popularity ever since her music started being used on TikTok, and on YouTube the Sewerslvt channel (as of January 2022) has over 200,000 subscribers.
Repeatable
Jvne’s popularity seems to come from a little bit of luck, unique aesthetic, and consistency in production. She was releasing albums, EPs and singles several times a year from 2017 to 2021, and eventually her music was picked up by TikTok users, leading to even greater success.
This example of success CAN be repeated. There was not a specific fluke or interesting scenario that allowed Sewerslvt to become popular, but instead for the most part it was hard work and dedication.
References
https://sewerslvt.bandcamp.com/music
https://www.sewerslvt.store/
https://genius.com/artists/Sewerslvt
https://www.youtube.com/c/Sewerslvt
https://www.discogs.com/artist/7606376-Sewerslvt
https://www.last.fm/tag/pisscore/wiki
Sevish – Midnight Cascade
In Midnight Cascade, Sevish employs just intonation in tuning their instruments.
A just intonation tuning system is any tuning system that attempts to tune musical intervals as whole-number ratios. Such whole number ratios appear naturally in almost all sounds as the harmonic series, and when sounded, no beating is heard. That being said, attempting to create rigid tuning systems using the rules of the harmonic series doesn’t work as one would first expect, as music commonly requires more notes than just one harmonic series can provide. As such, just intonation tuning systems frequently sound just as, if not more, out of tune than standard twelve-tone equal temperament. However, if one is using a scale-free instrument like a trombone, voice, or any instrument of the violin family, they would naturally be inclined to play in what is called adaptive just intonation, which is basically what all just intonation tuning systems attempt to emulate.
– Nick Andreev
Jai Paul – Jasmine
This song starts with highly compressed bass line. Vocal used multiple effects(chorus, reverb and filter) and various ambience sounds in the background.
KAYTRANADA – Midsection ft. Pharrell Williams
This song has an African vibe drum beat that makes exciting mood. There are two major parts in this song, one is pretty obvious trap music part and another thing is gospel-like singing part. In between those two parts, there is a sudden change which sounds a little bit awkward, but that weird transition makes this song unique and fresh.
GRAY – One Spliff
I enjoyed the dynamics of the moderately volumed vocal sample at the 40 second mark with the sudden loud bass. I thought it gave a huge energy boost to the track, fitting for drum and bass.
Sagun –
I really like the different instrumentation the song had. The drums hit onbeat and it really showed the release when all the instruments played together and started slowing down. Especially at the end !
SML2 – Staff Roll
The end credits to Super Mario Land 2 on the game boy, the limitations of the hardware give this melancholy finisher a nice 8-bit charm. Starting out with a lullaby goodbye the song quickly tells you to lift your spirits and keeps a jogging pace till the very end.
頭文字D/INITIAL D – MANUEL / GAS GAS GAS
An entertaining piece of Eurodance electronic with a bit of metal influence this song is all gas and no brakes.
Mario Paint – Creative Exercise
Part of the soundtrack for the classic art program on the Super Nintendo this 16-bit electronic gives a chill groove for you to bop your head to. The up and down bass, clicking clacking and warbly lower synth mix perfectly together to create a fun and wacky piece.