Tag: groove

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H.E.R – Artist Case Study

 

Biography: 

Gabriella Wilson, better known by her stage name H.E.R., is an American  R&B singer from California currently signed under RCA Records. She drew early inspirations in music from her father, who was a member of a local California band named Urban Bushmen and began a passion for music through guitar and vocals. Her first compilation album H.E.R. (2017), consisting of tracks from her first two EPs plus six additional songs, was nominated for five Grammy Awards, winning Best R&B Performance and Best R&B Album.  H.E.R. Was a Published Poet and Apollo Theater Singer at Age 10 | PEOPLE.com

Beginning:

 A big career breakthrough was made for H.E.R when she performed two songs at the ASCAP Awards and later that year was voted one among the three Radio Disney’s ‘Next Big Thing’. Sony Entertainment signed a contract with her when she was 14 years old. The song ‘Something to Prove’ was her first officially released song after which she took a break for 2 years. H.E.R was featured on Radio Disney, landed a record deal with RCA at 14 and received guidance from her idol, Alicia Keys.  At 17, she emerged on the BET Awards stage with a performance of her debut single, “Something to Prove,” where she worked her way up to the Isley Brothers.

Management:

H.E.R manages her shows and sale promotions mostly through her personal website, https://www.her-official.com/  were her tour promotions are found, as well as her main streaming sources that are available through Spotify, Soundcloud, YouTube, and  various Social Media sources. She also receives much of her concert resources through being featured in other artists shows and collaborations.

Longevity:

Since appearing in the ‘Today Show’, where she played piano for Alicia Keys, and also making an appearance with Alicia in the Grammy Awards at the age of 12., H.E.R.’s fame and recognition has improved allowing her to appear in collaborations amongst greater artists. With the likes of Daniel Caesar on the hit song Best Part, performing on the 2018 BET Awards, and landing a spot as an opening act on Chris Brown’s Heartbreak on a Full Moon Tour, H.E.R has gained much recognition and achievements throughout the industry and will definitely continue to evolve with the help of her supporters.

 

Repeatable:

To me I believe it was possible for this artist to kickstart and return to her career due to the support and chances that were brought upon her journey. Of course self dedication and ambition are the key components to continuing and starting a career in this industry, however once there is the guidance of idols, family, or anyone out there interested in your work, it becomes possible to achieve a spot in the field of this career for anyone, even for long-term matters, but cannot be done all on your own.

References:

 

 

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KAYTRANADA – Midsection ft. Pharrell Williams

 

This song has an African vibe drum beat that makes exciting mood. There are two major parts in this song, one is pretty obvious trap music part and another thing is gospel-like singing part. In between those two parts, there is a sudden change which sounds a little bit awkward, but that weird transition makes this song unique and fresh.

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Erykah Badu

Erykah Badu in Nation19 Magazine.jpg

Erykah Badu is one of my favourite women in the world. She is a one of the most famous neo-soul artists as well as Maxwell, D’angelo, and Jill Scott. Her music is influenced by R&B, soul, and, hiphop. She usually sings on looped beats. What I like from her music is that they never get old. Her vocal has old-school vibes but never sounds old.

 

This is the collaboration of Erykah Badu and Robert Glasper who is also my favourite musician.

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Peter Gabriel

Peter Gabriel is known as the lead vocalist and flutist in a rock band called Genesis. He stayed in the band from 1967-1975. After leaving Genesis,  he began to have a successful solo career after launching “Solsbury Hill” as his first single. He was also mainly known for his intelligence and the different depth in his lyrics. I really like his music because it’s really catchy and how some songs show different emotions compared to others. Furthermore, I really admire how hard he worked because even though he won many awards, he is still known today.

“Sledgehammer” is also reportedly the most played video in MTV history.