As part of our media literacy studies, and in preparation for Earth Day next week, students in Division 5 have been discussing the concept of “greenwashing.”
We examined some political cartoons and advertisements to analyze their messages. We discussed the commentary of the cartoons–reading “between the lines” about the environmental impacts of our society and corporations. The ads were especially interesting to analyze, and students were keen on identifying the different greenwashing strategies used to persuade potential customers to purchase a product or service.
How is greenwashing being used in these ads?
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Here are some good tips for spotting greenwashing (from The Sustainable Agency)
Author, filmmaker, and animator, Jeff Chiba Stearns, visited University Highlands today to talk about his art. We were particularly interested to hear about his newest book, On Being Yukiko, because we have been learning about the internment of Japanese Canadians during World War 2. On Being Yukiko explores Japanese Canadian family history and cultural identity, and how the impacts of displacement and racism echo into the lived experiences of people today. Jeff worked with artist, 
In the current novel we’re reading, The Giver, the world is a place of grays and beiges. Everyone under twelve recognizes their birthday on the exact same day, and people take medication to suppress their feelings. Great steps are taken to avoid any amount of physical or emotional pain. People dress the same, and life’s big decisions–jobs, domestic partnerships, and even children–are chosen for you. If members of the community are no longer able to contribute to society, they are released, keeping only the most “productive” of people.
In preparation for the Remembrance Day assembly, Division 3 has been working on a dramatic chorale reading of John McCrae’s poem, In Flanders Fields.
